Brandy Ferrer - President/CEO Pathfinder Strategies

Brandy Ferrer learned early that what gets you promoted doesn’t always make you successful. Raised by two Air Force parents and shaped by constant change, she mastered adaptability. Throughout her career, she experienced both exceptional leadership and the kind that makes you question your life choices. That contrast revealed a critical gap—leaders are often promoted without the skills they need to succeed. She founded Pathfinder Strategies to bridge that gap, helping leaders build confidence, trust, and real impact. Creator of the SPARK program and bestselling author, Brandy believes leadership isn’t easy, but it doesn’t have to be hard.

💡 Why we’re excited to have her on the panel: Brandy embodies ambition on her own terms. She transformed her career experience into a thriving business, helping others lead with confidence. Her journey as an entrepreneur and business owner brings a unique and compelling perspective to our discussion.